Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.
What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your Realtor® once you choose one so he or she can adjust your selling price accordingly.
Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.
If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.
I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.
Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.
Once we deem the offer is acceptable, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.
You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.
You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your realtor to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.
Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.
Gohn Marie found us our home in less than two months. She knows every pocket of the East Bay and guided us through the options expertly. She supported our decision making process while gently giving us her range of experiences for consideration. In every way imaginable, she exceeded our expectations of what a realtor could be- from listening, observing, and remembering our every preference in finding a home, to taking on minutia of getting us through the process and advocating for us and during closing. We would not only recommend Gohn Marie to anyone looking to buy a home, but will also be calling her again if we ever decide to buy or sell in the...— Chavi R.
Gohn Marie was the hardest working Realtor® I have ever met. She went well above and beyond any expectations we had and never stopped working to find us a home to fit all our needs. She never pushed you to like a home you weren't sure about and is definitely someone with your best interests in mind. She had lists with everything you needed in a home and kept them with her always so she didn't miss a beat when it came to identifying a home with our criteria. Amazing and friendly and just an overall awesome person to work with. I wasn't completely sure I'd be able to find a home being that I was using a VA loan but she wrote our offers and spoke to al...— Raul & Grisel
Gohn Marie was extremely helpful, knowledgeable, and responsive. Her professionalism, expertise, and excellent interpersonal skills work synergistically to make her a wonderful representative for anyone attempting to purchase or sell a home. It is not surprising that she is continuously striving to be the best she can be for her clients. Absolutely a must when it's your time to talk about buying or selling in the East Bay!— John H.
It was a joy to work with Ms. McFadden, she is knowledgeable and very professional, and she took her time in addressing all my concerns and questions.— Tonya J.
Coupling her local roots, unmatched market insight, construction chops, and investment expertise, she’s become a true asset to the clients in her care. A resourceful Realtor® with a penchant for numbers, she’s the consummate advocate when it comes time to navigating what’s likely the largest transaction of a lifetime.